Letter from the Founders + Company Update

Letter from the Founders + Company Update

Dear Customers, 

We want to share some big news with you. As a start-up, Pit Liquor has had a lot of ups and downs, but this past year has been a doozy. You know we expanded operations to Canada with hopes of growing the business. What you don’t know...

February 13, 2024 — Shena Lee
The Hidden Health Benefits In Your Pit Liquor: Cedar + Fir Edition

The Hidden Health Benefits In Your Pit Liquor: Cedar + Fir Edition

If there’s one thing we like to preach to the rooftops, it’s that the ingredients that fill your bottle of Pit Liquor are ones that do more than just make you smell good.

It’s certainly true – our aluminum-free, whiskey powered scents do wonders for your stench and of course free your pits of toxins. But recently, we’ve been raving about all the handy, unexpected ways your deodorant can serve you — including the special functional benefits you’ll get from each bottle. Yep, our formulas are concocted to not just quench your BO, but also provide perks that level up your life.

January 09, 2024 — Hanna Boeckenstedt
How to Ditch Deodorant Stains for Good

How to Ditch Deodorant Stains for Good

The stick that should be making you smell good stains your nice work shirt. It’s hard not to wonder, “is personal hygiene really supposed to be this irritating?”


If we had to guess, you’ve been through this before and your wardrobe is constantly suffering the consequences. There doesn’t seem to be a solution to the gloppy residue buildup you feel on your underarms and find on clothing every time. 


Get this – there’s over 2 million Google search results to the question, “how to get deodorant stains out of shirts.” Pretty wild, because it doesn’t need to be that way...

December 28, 2023 — Hanna Boeckenstedt
Non-Toxic Gift Guide: Pit Liquor’s Clean Living Favorites

Non-Toxic Gift Guide: Pit Liquor’s Clean Living Favorites

It’s that time of year again. The time where you think of all your loved ones and do your best to pick out the perfect gifts they’ll love and cherish. While the intention is to spread joy, if we’re being real, it can be stressful! We’ve all been there – you don’t want to be known as the bad gift giver, and you especially don’t want to put the recipient in that awkward situation either. You want them to experience that “warm glow” feeling that the holiday is supposed to be all about. 
December 12, 2023 — Hanna Boeckenstedt
The Boozy Details: Why use Vodka and Whiskey?

The Boozy Details: Why use Vodka and Whiskey?

We can take a wild guess that the first time you stumbled across Pit Liquor you thought booze in your deodorant couldn’t possibly…work. We get it, it was mind-blowing for our founders too, and we don’t judge you for the skeptical raised brow. We’re just glad that this revolutionary epiphany has helped so many pits go toxin-free, that’s the main goal after all.


If you’re new here and aren’t on the Pit Liquor bandwagon quite yet, stick around as we get into one of our favorite topics –  the key ingredient behind what makes our special concoctions unique AND highly effective for pit stench, or any other stench for that matter. That’s right, it’s alcohol.

November 22, 2023 — Hanna Boeckenstedt
The Hidden Health Benefits in Your Pit Liquor: Bourbon Vanilla Edition

The Hidden Health Benefits in Your Pit Liquor: Bourbon Vanilla Edition

Warm, sweet, cozy, sophisticated – should we go on about all there is to love about top seller Bourbon Vanilla? 

We’ve seen the reviews and we are just as obsessed as you are. It’s effective, gender-neutral, a perfect choice for the winter season, but did you know there’s more to love about your deodorant-filled bottle of heaven?

November 02, 2023 — Hanna Boeckenstedt
The Spooky Things You'll Find in Conventional Deo

The Spooky Things You'll Find in Conventional Deo

The question still remains though, why are regulations in the deodorant industry so lax? Or… why is the same ingredient that’s in antifreeze in something we use everyday to keep our BO under control? This sounds pretty horrific, and since we’re well into October, it seems appropriate to expose some more of the spooky things you’ll discover in conventional, and even acclaimed “natural” deodorants.
October 12, 2023 — Hanna Boeckenstedt
The Hidden Health Benefits in Your Pit Liquor: Blue Lotus Edition

The Hidden Health Benefits in Your Pit Liquor: Blue Lotus Edition

Our formulations have some pretty marvelous benefits that make Pit Liquor more than just a deodorant in your day-to-day. Today, we’re honing in on all the functional benefits that live in your bottle of Blue Lotus—get ready to level up your wellness routine. Better sleep, less anxiety, meditation aid anyone? 
September 13, 2023 — Hanna Boeckenstedt
Jake’s Story—The Path to Clean Pits

Jake’s Story—The Path to Clean Pits

As part of my health journey, I knew I needed to switch to a natural deodorant. I just didn’t realize how many tries it was going to take to get it right.
August 24, 2023 — Hanna Boeckenstedt
LETTER FROM THE FOUNDERS

LETTER FROM THE FOUNDERS

Pit Liquor is growing!

We have a new production facility in Canada where we will have the capacity and partners to realize big growth for the company, while still maintaining sustainable and ethical production standards. The high bar for our ingredients and the quality of our product is staying the same. We are excited to report that this move is the springboard to expanding our retail production in the year ahead—and helping more people break up with bad deodorant!

August 09, 2023 — Shena Lee
Pit Liquor is Leaping Bunny Approved

Pit Liquor is Leaping Bunny Approved

It’s not just our food-grade ingredient standard or commitment to sustainable personal care practices that set our natural deodorant apart from the rest. We’re proud to be a part of carrying out The Leaping Bunny Difference, the best assurance certification that a product and its ingredients are free of animal testing through all stages of product development. 
August 04, 2023 — Hanna Boeckenstedt
What’s the Difference Between Antiperspirant and Deodorant?

What’s the Difference Between Antiperspirant and Deodorant?

Let’s start with the basics: breaking down the difference between antiperspirants and deodorants. We’ll also cover why you should ditch your antiperspirant—the facts may surprise you. Let's dive in.

July 25, 2023 — Hanna Boeckenstedt